Hitch Interactive, a firm that connects innovators and provides immersive experiences in AI, robotics, finance, and the Metaverse, has announced new collaborations with Tangy Noodle, a prominent New York firm, and Airacer, a private jet charter and aviation platform. 

 

Through the collaborations, the companies are bringing the industry-spanning power of Web3 interactivity to the world of restaurants and on-demand air travel. Both partnerships highlight the utility of Hitch Interactive’s unique Immutable Miniverse Format (IMF) for NFTs, which embeds programmable code directly in an NFT’s artwork—marking a user-centric transformation for NFTs that brings substance to the sector, as per businesswire. 

 

The limited edition Yummy Hamo NFTs showcasing the world's food were just released by Hitch Interactive on its Hitch1999 platform as the inaugural IMF collection. According to the IMF standard, NFTs may offer self-contained, embedded content, experiences, games, and applications that regular NFTs cannot. Unlike QR codes, there is no reliance on a third party or centralized website that may go down. On the Ethereum blockchain, NFTs are decentralized and unchangeable, and they may be encrypted for private usage. The new format connects Web3 to social networking and corporate applications.

 

Tangy Noodle, a popular New York-based Chinese restaurant founded by tech and food entrepreneurs Leon Liu and Chef Xian "Lex" Liu, earned a spot on 2023 Eater ‘best lists,’ 32 Glorious Chinese Restaurants to Try in NYC and 25 Essential Places to Eat in Chelsea. The company has joined forces with Hitch Interactive on the Yummy Hamo NFT project to expand its Web3 technology and attract innovation-minded customers.